News

5 Characteristics That Will Make You a Good Leader

By Hayriye Simay Tunçkılıç

Being an acknowledged leader is the aspiration of many as it represents power and rising to the top. However, if you were described as a “bad” leader, you would not feel the same way about it. So, what are the qualities you need to become a good leader?

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Workplace Behaviour and Attitude: A study of Organisational Ethics and ...

By Aliu A. Onifade

Ethics can be defined as best practices that provide insightful knowledge about what is right or wrong in the workplace (Prabhakar, 2011). For example, products, services, and inter-personal relationships in a company are brought about by ethics and Corporate Social Responsibility (CSR). In most cases, ethical business practices yield success.

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Advantages of Having More Women in the Workplace

By Hayriye Simay Tunçkılıç

The issue of the inclusion of women has not been apparent in workplaces. Is it that important to be mentioned? The answer is “YES”. We do not realize it; however, they are not present in business as much as men. More women there are, more advantages you have! Let us have a look at these advantages of bringing more women into the business world!

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5 Most Prominent Languages for Business

By Hayriye Simay Tunçkılıç

Doing business is part of our everyday lives, even if we do not notice. Prior to the advancements in technology, the business was limited only to our language, yet things are different now. In other words, technology becomes globalization and this definitely means new languages to sail around the world. Are you ready to conquer the business arena?

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Brand management

Four Aspects of Brand Management

By Viktoriia Dorofeieva

Brand management – management of goods and consumers. The principle of brand management is in the separation of individual brands into independent marketing objects. Moreover, it has become a common tool for promoting products to the consumer market. Brand management is becoming a consumers management. In that case, you should carry out with high social responsibility, with a focus on the market:

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The Era of COVID-19 and Online Networking: 6 Networking Tips to Build ...

By Hayriye Simay Tunçkılıç

We all have wished 2020 to be one of the most wonderful and prosperous years that we have ever experienced. Some of us wished for money, love, health even new networks, and much more. However, 2020 has turned out to be the most devastating year for all of us, the reason is quite simple.

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reputation

How to Deal with Online Reputation Management and Search Engine Reputa ...

By Viktoriia Dorofeieva

Usually, people think about managing a reputation when they have negative reactions to the company. When the company wants to improve the level of service – it uses different platforms for communication with the audience. It’s better to take care of the reputation from the beginning than to shovel out the negative in the future.

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Talent Development: Building Commitment in Virtual Teams

By Elif Çalışkan

Commitment has been defined as the degree of devoting the individuals to a set of behaviors that motivates them to act. Employee commitment has a positive impact on performance, productivity, job satisfaction, increased competitiveness, accountability, and organizational citizenship behaviors (Fornes, Rocco, & Wollard, 2008).

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Remote working: Enjoy business

Remote working: Enjoy business

Business is the world of challenges and finding the perfect strategy could be the real game; remote working may be the key. Making a decision to work remotely, outlining its benefits, then finally taking the first step is the journey. So, take the challenge and enjoy business.

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targeting

5 Rules of Successful Targeting

By Viktoriia Dorofeieva

Targeting is a strategy that divides a large market into smaller segments to concentrate on a specific group of customers within that audience. It shows to the target audience regardless of whether people are looking for this product now or not. Future customers may not know about the product at all, but this group of people is potentially interested in it. So, these people are interesting to you.

The purpose of targeting is to reduce advertising costs, make advertising campaigns more effective through the target audience.

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succeed as a social media specialist

5 Skills to Succeed as a Social Media Specialist

By Imane Mdarhri

Succeeding as a Social Media Specialist is not about taking photos and publishing posters. Neither is it being online 24 hours. It is an integrated professional career, which required various skills and fundamentals to master.

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Private equity

How To Start A Business With Private Equity

By Viktoriia Dorofeieva

Private equity is a type of capital investment constituting an external source of financing for companies. An investor that regularly manages the assets of third parties. He usually has an interest in a long-term increase in the value of the company. It’s for realizing a profit at the moment of future sales of shares.

Additionally, the funds transferred to the companies may take the character of both own and hybrid financing. For example, a combination of own and debt financing. Apart from the financial contribution, the company may receive from investor management support of various nature. For instance, legality, tax, and organizational consulting.

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