King, Warrior, Magician, Lover (KWML) in the workplace

by Basheer Badran

KWML is a method of personality assessment, friendship compatibility, and romantic fitness . Afterward, you might extend this concept to include relationships between coworkers and colleagues.

The concept became famous at the beginning of the millennium. It was popular among people interested in self-help and dating, especially after some seminars presented by Dr Paul Dobransky. In fact, he describes the KWML model as the most powerful story for romance, business, and social power you’ve ever read. 

KWML archetypes

According to believers of this model, our psychology has four great archetypes: King, Warrior, Magician and Lover (KWML).
For a person to achieve mature strength and energy, he must be in touch with all four. Many believers of this theory suggest that we attract people from an opposite archetype because opposite personalities create a perfect, self-sustaining friendship — an effortless connection—since their opposite emotional and intellectual skills complement and complete each other.

Hence, let’s read better these four personality types listed by psychology today:

1. King

A King (or Queen, depending on gender) has an astonishing intellectual diversity – making for great conversation and conception of new ideas. Just like the King is the source of order in the kingdom, the King archetype is the central archetype, around which the rest of the psyche gathers.

2. Warrior

A Warrior is a person of either gender who is a hard-driving, confident, outgoing, goal-oriented detail person. More of a “fatherly” person, women can be hard-driving, self-confident, and even take “fatherly roles” yet still be quite feminine in the sense of gender.

3. Magician

The Magician is the wise man or woman, the sage, the knower of secrets. He sees and navigates the inner worlds. Furthermore, he understands the dynamics and energy flows of the outer. The Magician is a master of technology, engineering, mathematics, mysticism, and logic. He reads the stars, navigates the soul, and writes the laws. In the legends, he is the King’s close advisor.

4. Lover

The Lover is emotionally nurturing, “motherly” people – regardless of gender – and is also more on the creative, imaginative, multitasking side in intellectual style.

Whenever you want to find out what your archetype is, you can read various articles or books. Additionally, you can try some online test like this one

Why is it relevant?

Knowing about psychology theories can be insightful. Also, it helps in all-day life and at work as well, simply because we daily deal with many different personalities. Therefore, trying to cope with a diverse group of people can be a tricky task.

According to people, this KWML model helps understand the traits of their fellow employees and bosses, thus resulting in better cooperation at the workplace.


Whether this theory of KWML archetypes has convinced you or not, it is worth taking into consideration! Understanding human behaviour is a fundamental skill both in personal and professional life.


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