Tag: business strategy

Planning a Successful Meeting

by Basheer Badran

Meetings can be annoying, often unnecessary and take time away from other crucial work. But work meetings are very efficient and productive when they well planned. 

Here are some simple tips for planning effective meetings:

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Target Audience: how to define yours

by Basheer Badran

If you’re going to market to an audience, you’ll need to know who’s in that audience. Recent Pew Research data indicates that millennials have comparably different lifestyles than Baby Boomers and use technology in their daily lives differently than older generations such as Gen Xers.

Here’s a hint before we dig in: your target audience is not “everyone” (unless you’re Google). Your task in defining your social media audience is to identify and understand your niche so you can dominate it.

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All about Instagram Digital Marketing

by Basheer Badran

When trying to decide which social media platform to turn to for your marketing efforts, it all comes down to finding out where your target audience spends their time. The famous social network Instagram topped over a billion users in 2008.

According to Statista, more than half of daily users are under 34 years old, and the most extensive age bracket is 18 – 24years old.

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Neuromarketing

How to use Neuromarketing?

By Abdul Rahman Mohammed

Is it possible to hack into the minds of consumers and influence their decisions?

What is Neuromarketing?

Neuromarketing is the field of marketing that uses medical technologies such as fMRI – functional magnetic resonance imaging. Neuromarketing study brains responses to marketing stimuli, and that could be like a message or an ad.

Researchers used the fMRI to measure changes in activities in parts of the brain. They indeed wanted to learn why consumers make some decisions. What part of the brain is telling them to do it?

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Avoid overthinking business strategies as leader

How to avoid overthinking Business strategies as a Leader?

It is tempting to overthink business strategies as a new generation leader but, even though you want to succeed, avoid this common trap! 

When tailoring a business strategy for your company, keep in mind a limit to your over-design, over-analyze, and over-think. Usually, “good enough” is the best beginning to check out your strategic priorities together with your key stakeholders.

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5 Factors of Business Strategy

5 Factors of Business Strategy that Matter the Most for Your Start-up

By Bells Zhai

Business Strategy is the soul of every successful business, no matter SME or large enterprises. Since the pandemic, so many businesses are facing major challenges. It is time to take a serious look at your current business strategy to figure out a better survival plan. Or if you are brave enough to start your own business at this difficult time, you should have an even more cautious business strategy.

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