The Best Free Resources for Startups
By Katie Kabat
Starting a company comes with many hidden costs with not enough money to cover the expenses. Especially at the early stage, free advice, tools, and resources matter more than ever. Whether you’re wondering how to build a social media following, attract press attention, build a great mobile app, or find non-cheesy stock photos for your investor deck, you’ll find a bunch of useful tools on this list of free (and cheap) stuff for startups.
Pablo by Buffer
Social Media is an important part of advertising for new companies. Quote images are a good way to capture potential future clients attention on social media. While there are what seems like a hundred different apps to help make them. In the end, all of them end up feeling like an extra step in an already-tedious social media management process. For example, Pablo is a simple quote image creator developed by the team at Buffer, a company that helps drive traffic, increase fan engagement and save time on social media.
Good photos can be costly. However, now there are a handful of free stock photo apps available, that includes StockSnap. If you are looking for images that capture real life and don’t look super cheesy, you’ll find something great here.
The first-ever 100% free engagement platform for mobile apps. Batch is a suite of engagement and communication tools for mobile developers. It helps you optimise push notifications, target users more intelligently, and analyse data meaningfully. This is a fancy way of saying that Batch will help you and your company become smarter mobile developers, designers, and marketers.
Front is an email app that makes it easy to: automate actions, set reminders, send canned responses, follow particular conversations, and more. The coolest feature of this product is arguably the shared inboxes, which the company hopes will promote radical transparency within organizations.
On Freebbble, you’ll find 1000+ design freebies made by Dribbble users. Whatever your startup needs, you can probably find it here, including: fonts, icon sets, mobile templates, and wallpapers. All the designs here are tagged with a license so that you know when and how you can use something. A note on their site mentions, “Dribbble users are nice. If the license is unknown, it is usually because they forgot to mention it explicitly; not because they were being stingy. Ask nicely and they will probably allow you to use it.”
Intercom.io describes itself as “a fundamentally new way to communicate with customers.” This resource helps people from all departments – sales, marketing, product, support – to target and interact with customers. This makes the relationship with the customer more seamless and personal. The free version only lets you observe what customers are doing with your business. To talk to them you would have to pay. However, I suggest using other free platforms to interact with customers.
In summary, these are some of the free startup resources that you can use to grow your business. There are, of course, more to be discovered and also taken advantage of.