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How to Create Effective Marketing Texts for Social Media

To be honest, it can be quite hard to create effective marketing texts. As the author could tell you it is an art form, not everybody has the talent for. Nevertheless, most organizations need marketing of some, and social media marketing posts are the popular approach. Social media lets you communicate very freely to a great number of people. With well-written texts and some graphics, you can gain a lot of revenue with only a little investment.

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How to Write and Structure Impactful Emails – Marketing

Everybody knows that emails are the core of today’s business. At a typical office job, the workday starts by checking your mailbox, replying to emails by order of priority, and then informing other people by email about the emails you sent to other people. Therefore it is very important to structure impactful emails correctly so that they don’t get lost or just neglected in people’s busy inboxes.

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Remarkable Ways to Eliminate Common Timewasters in your Office

Because of a multitude of reasons, it can be hard to manage your employee’s time at the office. After all, it is widely known that employees sometimes aren’t engaged enough in their workplace and instead of being productive engage in common timewasters. To find a solution for this we have to look at the source of these issues.

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How to Successfully Manage Your Team Remotely

One of the greatest challenges faced in transitioning to remote work is team management. The traditional office management practices and the possibility to have a short meeting at almost any time have evaporated. To successfully manage your team to be the best it can be, you must adapt as a remote manager.

Successfully manage

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The Most Essential Software for Working Remotely

These days established businesses and startups are transitioning to working remotely which presents many issues. To progress without issues in this new age and to onboard new employees without grueling, time-wasting training only the best remote software fits the bill. Recommendations for essential software are as follows:

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Handling a Conflict While Working as a Team

Most of the people who work actively have probably worked as a team at least once in their business life. Teamwork often allows you to create one of the environments where you can make the work most productive. For this reason, they test how well you are compatible with working as a team, even when recruiting, and how you can solve the problems that this type of work may bring. Although it is often emphasized that communication is the most important tool, it is sometimes confusing how to carry out this communication. Especially in case of any team conflict, healthy communication leads to resolving the problem. Here are some tips that can help you!

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An Image Shows a Focusing Working Environment with a Woman Sitting on a Chair

Working From Home: Dealing With Focusing Problems

by Ceren Gökhan

Our changing routines with the pandemic have of course reflected on our working life. Especially those who have been working from home for more than a year have been left alone with focusing problems. As a matter of fact, while it is very difficult to focus during your work, even in pre-pandemic life, it should not be strange that working from home makes it difficult.

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Digital Nomads

The Digital Nomads phenomena.

by Basheer Badran

With more of us working remotely even as restrictions begin to ease in some countries, the thought of swapping the sofa for a sandy beach is becoming increasingly appealing.

What is a digital Nomad ?

Digital nomad — An individual who uses technology to perform their work duties, enabling them to pursue a location-independent lifestyle.

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data-based advertising

Data-based Advertising

by Basheer Badran

Advertising is at the heart of our content experience online, and whether we know it or not, it is what funds our experience.

The ads we see online differ on how annoying or useful they are to us. Often, the more useful ads are the ones that are customized to our specific needs. But for some people, those ads also feel a bit intrusive. 

Data is used to identify what would appeal to 

us in ads that are tailored to our needs. And this information is collected by

 different parties based on our online behavior and our privacy settings. 

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The Impacts of Marketing Strategies

The Impacts of Marketing Strategy Impacts on Consumer Behavior

by Ceren Gökhan

As a business owner, you can probably see the effects of the strategies you use on consumers. But have you ever thought about how these strategies work? On the other hand, as a consumer, have you thought about how the strategies used by businesses affect your consumption? Let’s take a look at how advertising, one of the most important steps of marketing strategies, affects consumers!

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Return on Ad spend

What is Return on Advertising Spend (ROAS)?

by Basheer Badran

Return on Advertising Spend, ROAS for short, is a marketing metric that measures the efficacy of a digital advertising campaign.

That’s why advertisers use ROAS to judge the effectiveness of the money they spend on advertising. You can calculate ROAS by dividing the revenue generated from ads by the cost of those ads.

Return on Advertising Spend is similar to ROI (return on investment), but it only looks at the monetary return from a specific ad campaign.

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viral content

What Makes Content Viral?

by Basheer Badran

Whatever industry you’re in, going viral is

 the name of the game. You want as many

 people to view your content.

Before social media, any company that wanted to become a brand name had to flood the airwaves and that costs money. The world-famous, “I’d like to buy the world a Coke ad from 1971, cost $250,000 to make and far more than that to broadcast on every major television network, which was a staggering amount at the time. But now, any person with a cell phone camera, and a social media account can reach the same number of people if their content goes viral.

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